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| | Sports Marketing?s Rise in China Brings Out the Stars (New York Times)
The star athletes who competed in the Olympic Games are making their bids to cash in on the country?s boom in sports marketing and sponsorship deals.
Target names chief marketing officer (AP via Yahoo! Finance)
Target Corp. said Wednesday it promoted Michael Francis, an executive vice president in marketing, to the position of chief marketing officer.
National Grid asks for marketing funds (The Providence Journal)
WARWICK –– Should natural gas customers of National Grid be required to pay for a $1.4-million marketing program designed to encourage more households to switch from heating oil to natural gas?
Marketing guru appointed to Telecom board (The New Zealand Herald)
Marketing guru Kevin Roberts has been appointed to the board of Telecom, the company announced today. Roberts, who is global head of advertising agency Saatchi and Saatchi, replaces director Patsy Reddy who is retiring at this year's annual meeting after 10 years of service.
Auto Dealers: Don't Let Internet Marketing Myths Eat Your Bottom Line (The Auto Channel)
By David Ponn, CEO Search Optics, Inc. San Diego, CA Successful Internet marketing is not magic, and it’s not hard to understand. In fact, all you need to know to be successful are a couple of simple facts:
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